Mamma Chia Revs Up the Vitality With New Senior Leadership Team Hires

chia beverage, chia drink, chia seed, mama chia, mamma chia, green beverageMamma Chia, creator of the first-to-market chia beverage and celebrated chia innovator, today announced the addition of four executive team members: Ken Vargha, executive vice president of sales and marketing; Lance Dermeik, vice president of operations; Steve Polzin, director of sales; and Brenda Quesada, director of R&D & technical services.  Read more …

Pumpkin Spice Ice Cream

Pumpkin Spice Ice Cream

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Pumpkin Spice Ice Cream

Pumpkin spice and everything nice! You bet we are indulging in pumpkin now that fall is here. This spin on pumpkin flavored goodness is a tasty way to blend summer indulgences with the flavors of the season. Trick-or-treat chia-self and whip up a batch of this vegan-friendly ice cream featuring everyone’s favorite fall flavor!

*Ice cream maker is needed to create recipe.

Pumpkin Spice Ice CreamPumpkin Spice Ice Cream


  • 2 cups full fat coconut milk (or any other dairy-free alternative)
  • 1 1/2 cups organic pumpkin puree
  • 1 cup organic coconut sugar
  • 1/2 tsp organic ground ginger
  • 1 tsp organic cinnamon
  • 1 tsp. organic vanilla extract
  • pinch of salt
  • Mamma Chia Cinnamon Pecan Chia Granola Clusters (garnish)

*Ice cream maker is needed to create recipe


  1. First add coconut milk and pumpkin puree in a medium size bowl. Stir ingredients together.
  2. Add the remaining ingredients to the bowl, except the granola.
  3.  Transfer mixture into your ice cream maker.
  4. Let ice cream churn for 15-20 minutes or follow the manufacturers instructions that were included with your ice cream maker.
  5. Serve in a small bowl or cone and garnish with Mamma Chia Cinnamon Pecan Chia Granola Clusters.
  6. Transfer remaining ice cream into a freezer safe container and store in freezer.


Pumpkin Spice Ice Cream

Vanilla Latte Overnight Oats

Vanilla Latte Overnight Oats

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Vanilla Latte Overnight Oats

We like you a latte…so much, that we wanted to share this chia x coffee overnight oats recipe so you can get your fix all in one cup, making it the perfect blend! This brew-tiful two-for-one will not only keep you satisfied until lunch, but will also give you that necessary early morning buzz to get your day started. Change up your regular cup of joe this week and espress-yo love for chia seeds and coffee with this delightful vegan breakfast treat!

Vanilla Latte Overnight OatsVanilla Latte Overnight OatsVanilla Latte Overnight Oats



  1. Combine all the ingredients (except the chocolate and granola) into a medium sized bowl and mix together.
  2. Cover the bowl and place in the refrigerator for at least 3 hours or let it sit overnight.
  3. Remove from refrigerator when ready to eat. Served cold.
  4. Garnish with granola clusters and crumbled dark chocolate.


Give Yourself a Squeeze

Give Yourself a Squeeze

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School is back in session and souls of all ages are on the go. Staying hydrated and fueled is a must while shuttling between work, school and extra-curricular activities. Psssst…We’ll let you in on a little secret! Our Chia Squeeze will come to the rescue for that mid-morning snack or afternoon pick-me-up, wherever your day takes you. We’ve put together all the different ways to get’chia Squeeze on below and show how you can ‘Seeds the Day’ with the Magic of Chia®.

Give Yourself a Squeeze

Looking for some more Chia Squeeze information? Look no further than our Chia Squeeze Infographic:

1. No Need to Refrigerate!

Enjoy at room temperature! Skip the bruised banana and toss a Strawberry Banana Chia Squeeze in your gym bag instead. This non-perishable snack is an excellent source of fiber and protein to pack along with you on your next trip to the fitness studio.

2. Great for Any Diet!

No need to refrigerate! Squeeze more nutrients into your family’s diet. Our Chia Squeeze is gluten-free and vegan friendly, allowing everyone to benefit from the Magic of Chia®.

3. Take it On-the-go!

School is back in session and Mamma is on the go. Slip this energy boosting snack in a purse or clutch as each pouch is packed with 1200mg of Omega-3s to help Mamma refuel and power through the day.

4. Treat Yourself…

…with this delightful frozen treat! Pop a pouch in the freezer for a nutritious cool down or indulge in something extra special like a Berry Chia Yogurt Pop.

5. Get-Chia Greens

Add a little extra MAGIC to your little soul’s lunchbox with our Green Magic Chia Squeeze. Sneak in some power greens with this pouch that contains kale, spirulina, and chlorella making it an ideal after-school powerhouse snack to curb hunger in between meals.

6. Come Fly with Me

Pack light during your travels whether you’re headed for a vacation getaway or business trip. This 3.5 oz pouch is airport friendly. Throw it in your carry-on tote and breeze through security. Instead of the airline snack pack, get a burst of nutrients with Mamma Chia’s Organic Squeeze snack.

5 Things Womens Running Loved This Week – Chia Squeeze!

mamma chia, mama chia, chia seeds, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverage“Beet, cherries and chia seeds are three of the best foods for runners. Full of antioxidants, nitrates and omega-3’s, these foods have been linked to increased speed, improved endurance and quicker recovery. This little packet serves them all up in one tasty little package, a perfect 70-calorie snack.” -Jessica Sebor, editor in chief  Read more…

9 Ways to Pack a Better Lunchbox that Gives Back

mamma chia, mama chia, chia seeds, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverageThe start of school is rapidly approaching. And, let’s face it – you aren’t going to be creating homemade lunches from scratch every single day. Fortunately, grocery stores are offering better packaged options that aren’t just good for your health, they give back to the community and planet as well. Here are a few lunchbox upgrades to consider when stocking up for back to school.  Read more…

Birthday Cake Chia Pudding

Birthday Cake Chia Pudding

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Birthday Cake Chia Pudding

Hip, hip, HOORAY! We’re celebrating Mamma Chia’s birthday this week and of course there has to be cake… chia cake that is! Don’t feel guilty digging in for a spoonful of this tasty Birthday Cake Chia Pudding. Avoid the empty calories and treat chia-self with this classic chia seed treat! Celebrate the Magic of Chia ® with us and create your own decadent dessert with just a handful of ingredients.

Birthday Cake Chia PuddingBirthday Cake Chia Pudding


  • 3 cups organic dairy-free milk
  • 2/3 cups Mamma Chia Organic Chia Seeds
  • 2 tsp organic vanilla extract
  • 1 tsp organic cinnamon
  • 3 Tbsp organic agave
  • Dash of organic rainbow sprinkles

Birthday Cake Chia Pudding


  1. Whisk all ingredients together and transfer to small jars or bowls and chill for at least an hour.
  2. Garnish your chilled pudding with sprinkles of your choice!

Dig in and enjoy!




Chia & Greens Tops 2016 Summer Fancy Food Show list

mamma chia, mama chia, chia seeds, drink chia, buzzfeed, chia, chia drink, chia beverage, chia seed drink, chia seed beverageTop Savory And Sweet Eats From NYC’s 2016 Summer Fancy Food Show
Every summer at the biennial Fancy Food Show, the Javits Center in New York City turns into a massive food hall as thousands of specialty food vendors from across the world occupy the space to showcase their finest culinary goods. The quality and the variety of food items displayed at this year’s show was no exception – these are just a few of my favorite things!  Read more…

Seed Your Mind, Body, & Soul….Literally

mamma chia, mama chia, chia seeds, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverageRecently, I had the great privilege of reconnecting with Mamma Chia founder and CEO, Janie Hoffman. I reached out after re-reading her brilliant book, Chia Vitality and then using her amazing chia cookbook. Hoffman is one of those rare social entrepreneurs and business leaders who is humble to the core, leads every day with gratitude, and is constantly cultivating her curiosity.  Read more…

Mamma Chia Sowing Seeds for Continued Success

mamma chia, mama chia, chia seeds, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverage“There’s nothing you can’t put a chia seed in,” said Janie Hoffman, founder and chief executive officer of Mamma Chia. Her Carlsbad, Calif.-based company offers an assortment of beverages and snacks featuring the nutrient-dense seed. “Chia is neutral in flavor and boosts the nutrients of anything it’s added to,” Ms. Hoffman said. “I put chia in everything in my kitchen.”  Read more…

VegNews: How to Pack the Perfect Vegan Beach Bag

mamma chia VegnewsWhen the weather warms up, our thoughts drift to seaside frolics with our favorite group of beach-going friends. So, we’ve taken to making our own portable paradise by packing a bag of beach essentials that includes snacks, drinks, and entertainment. Here are five items to bring beachside that’ll keep all your worries at bay. Click here to read more!

Chia Squeeze Selected One of 2016 Best Snack Products!

bestowed, heather bauer, mamma chia, mama chia, chia bar, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverageWHY WE LOVE: Perfectly paired strawberries and bananas are combined with fresh beets to make this Chia Squeeze simply irresistible! Seed Your Soul® with this delectable vitality snack wherever your daily journey takes you! Organic chia seeds are infused with delicious fruits and vegetables to create a convenient, fun and tasty snack for active people of all ages. Click here to see the entire article.

Chia Squeeze Chosen by Jillian Michaels as Healthy Summer Snack

US weekly, jillian michaels, mamma chia, mama chia, chia bar, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverage“Nutritious snacks are a must when traveling with kids,” says Jillian Michaels. “You don’t have to feed them junk when their blood sugar crashes.” The trainer, 42, chooses fare free of artificial ingredients for daughter Lukensia, 6, and son Phoenix, 4 (with fiancee Heidi Rhoades). Load up on her favorites! Click here to see the entire article.

How One Brand Is Hitting the Mark on the Right Cues in Food Culture

hartman group, mamma chia, mama chia, chia bar, drink chia, chia, chia drink, chia beverage, chia seed drink, chia seed beverageOne such emerging brand tapping into consumers’ desire for new and interesting products that engage consumers in culinary, wellness and fresh experiences is Mamma Chia. Hartbeat recently sat down with Janie Hoffman, Mamma Chia founder and CEO, to chat about the company’s roots and consumer reactions to its unique offerings. Click here to read the entire interview.

Mamma Chia Establishes First-Annual National Chia Day

chia beverage, chia drink, chia seed, mama chia, mamma chia, green beverageMamma Chia is delighted to announce the designation of March 23 as National Chia Day. This day will recognize the tiny, yet powerful chia seed that has earned its reputation as being one of the most nutrient-rich foods on the planet. To celebrate the first annual National Chia Day on March 23, 2016, Mamma Chia will help followers “get their chia on” with Instagram giveaways (@MammaChia), 23-percent off discounts on all orders, as well as free shipping on orders over $23 placed on  Read more …

Supermarket Guru: Chia & Greens: Pick of the Week!

Mamma Chia NEW Chia & Greens is Phil Lempert’s – the Supermarket Guru’s – Pick of the Week! Phil loves the organic Chia & Greens Joyful Greens, a delicious mix of organic chia, broccoli, lemongrass and ginger!

Janie Hoffman Named Beverage World’s 2016 Disruptor

Beverage World, chia, chia drink, chia beverage, mamma chiaIt’s fairly common to have a new beverage brand insist that it’s creating a new segment. It’s not as common to have that actually happen. But that’s essentially what occurred in 2009 when Janie Hoffman founded Mamma Chia after she discovered the wonders of the chia seed.   Read more…

Chia seeds: The Anti-inflammatory Superfood

fox news, chia, chia drink, chia beverage, mamma chiaI recently had the pleasure of meeting Mamma Chia founder Janie Hoffman, who like me has overcome years of health crises and restored her health by changing her lifestyle to incorporate more plant-based, anti-inflammatory foods. Hoffman’s goal is to share the magic of chia seeds, and create a brand that will honor and uplift humanity — a message easily interpreted by the brand’s brightly covered packaging.   Watch the video and read more…

Everything You Need To Know About Chia Seeds

she finds, chia, chia drink, chia beverage, mamma chiaAccording To Janie Hoffman Of Mamma Chia
If part of your New Year’s resolution was to live better and eat healthier, chances are you’ve come across chia seeds in wanderings for nutritious snacks. They’re having a bit of a food moment and for good reason. Not only do they play well with other ingredients, but they also offer a host of health benefits. We got the deets on chia seeds from Janie Hoffman, founder of Mamma Chia.  Read more…

Snackification & the Millennial Consumer: Chia Squeeze

chia, chia drink, chia beverage, mamma chiaConsumers in the United States and around the world continue to snack more and more every day, with less room for traditional meals. While this trend is influenced by many factors, the key demographic driving it is millennials, the generation of Americans born roughly between 1977 and 1995 who account for nearly a quarter of the total U.S. population.  Read more…

Chia Seeds Just Got Even Healthier with Mamma Chia, chia, chia drink, chia beverage, mamma chiaIf you haven’t experienced Mamma Chia’s drinks, you’re missing out. Ever since the recent explosive popularity of chia seeds and all of their health benefits, Mamma Chia has been flying off the shelf. And for good reason, their drinks are so delicious and unlike any other drink on the planet.  Read more…

Vegan Buckwheat Pomegranate Pancakes

Vegan Buckwheat Pomegranate Pancakes

April 14, 2016
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This delightful breakfast for chia-mpions will be sure to fill your hungry belly! Thanks to one of our favorite vegetarian Instagrammers groundedgoddesskitchen for showing us how to create these scrumptious Vegan Buckwheat Pomegranate Pancakes – a chia-licious breakfast recipe for every soul to enjoy!

Processed with VSCOcam with f2 preset

I love making this buckwheat pancake recipe on weekends and adding whatever I have on hand. This time, I added pomegranate seeds, unsweetened coconut, raw almond butter and an extra dash of cinnamon. They’re hearty but light and not too sweet. I hope you’ll love them as much as I do!

INGREDIENTS:  (Recipe serves 1 – feel free to double or triple if making for others.)

For Batter:

  • 1/3 cup buckwheat flour
  • ½ cup unsweetened almond milk
  • 1 tbsp Mamma Chia Organic Black Chia Seeds
  • 1 scoop vanilla plant based protein powder
  • ½ tsp baking soda
  • Nutmeg, to taste
  • Cinnamon, to taste


  1. Simply mix the listed ingredients together to create your batter, letting it sit for 3-5 minutes while your non-stick skillet is warming up.
  2. Once non-stick skillet is warm, add your batter and cook for 2-3 minutes. Make sure to add the banana slices in before flipping. You’ll know they’re ready to flip once bubbling and the bottom edges start to brown. After cooking for another minute or so (once flipped), they’re ready!


About the author:


Jess Meltzer is a twenty-something California girl new to NYC. After being raised in a vegetarian household, health + wellness became a larger and larger force in her life post-college. She completed her 200-HR Yoga Teacher Training through Yogaworks last fall, started her Instagram account @groundedgoddesskitchen this spring and is now working in Dumbo, Brooklyn as mindbodygreen‘s Social Media Manager. She’s living her dream life, and then some.

Mamma Chia Debuts Reduced-Sugar Organic Chia Vitality Bars

chia beverage, chia drink, chia seed, mama chia, mamma chia, green beverageMamma Chia, the pioneer of the chia revolution, is launching a new line of Organic Chia Vitality Bars with just four grams of sugar! Each lightly-sweetened bar is a tasty anytime snack that delivers the powerful nutrients of chia in a great-tasting quartet of delicious new flavor combinations. These yummy bars are great for an on-the-go breakfast, packed in a healthy lunch, tucked in a gym bag for a pre- or post-workout snack, or anytime you need to power your soul’s purpose.  Read more …

Mamma Chia Wins New Hope’s 2016 NEXTY Award!

BuzzfeedJanie Hoffman launched a revolution in 2009 when she boldly took chia seeds from the bulk section to the beverage cooler. The color, unique look and even the gelled texture captured customers and created a category that practically stands on its own as food-makers followed her lead and added chia boosters or put the seeds center stage in new products.  Read more…

Mamma Chia Shares C-Store Strategy at NACS

BevNET logoMamma Chia, a leading producer of organic, chia-based foods and beverages, made its second appearance at the National Association of Convenience Stores show. In a video interview filmed at the event, Matt Buckley, Mamma Chia’s senior vice president of sales and marketing, discussed the company’s foray into convenience stores, noting that the retailing channel may offer access to millennial consumers. Read more…

Chia & Greens Nominated for Prestigious Nexty Award

nexty award, chia and greens, mamma chia, mama chia, drink chia, chia, chia drink, clean energy, chia beverage, chia seed drink, chia seed beverageEvery year at Natural Products Expo West and Natural Products Expo East, editors and trend researchers from New Hope Natural Media and Sterling-Rice Group scour the show floor to find the products and brands they predict will shape the future of the natural products industry. The best of the best receive NEXTY nominations, which recognize the companies that embody not only the most innovative edge of the natural products industry, but also its deeply held social and environmental values. Click here to read the full article.

Energy Drinks Are Still Going Strong

mamma chia, mama chia, drink chia, chia, chia drink, clean energy, chia beverage, chia seed drink, chia seed beverageEnergy Drinks Are Still Going Strong!  Marketers should also note ongoing activity in organic energy drinks. More specialized introductions include Mamma Chia’s Chia Vitality energy drinks with chia seeds, guayusa, and fruit juices. Click here to read the full article.

Chia & Greens Rated 4.5 of 5 by BevNET!

BevNET logoChia & Greens Rated 4.5 of 5 by BevNET! With its dark red-colored liquid, the Love Greens variety of Mamma Chia’s USDA Organic certified Chia & Greens line is certainly the most unique looking of the bunch. It’s also the most unique tasting, with the unmistakable flavor of beet juice hitting your palate relatively quickly. Read more…

Mamma Chia Debuts Organic Chia & Greens Beverages

chia beverage, chia drink, chia seed, mama chia, mamma chia, green beverageMamma Chia, creator of the first-to-market chia beverage and celebrated chia innovator, has added the Magic of Chia® to the world of green beverages with the introduction of Mamma Chia Organic Chia & Greens. This fresh, new line combines the nutritional powerhouse of chia with vibrant greens, offering category-leading nutrition with great-tasting flavors to provide a delicious, fun, on-the-go beverage. Enjoy as a kick-start to your day, as a revitalizing mid-afternoon pick-me-up or anytime you want that feeling of rejuvenation!   Read more ..

11 Healthy Lunchbox Treats Your Kids Will Beg You to Pack

mamma chia, mama chia, chia, chia drink, chia beverage, daily parentThe folks at Mamma Chia decided to make a good thing even better with their Chia Squeeze pouches. They took the basic fruit puree base, made it 100% organic, and added hydrated chia seeds to ramp up the nutrition factor with 1200 mg of brain-boosting Omega 3s, 4 grams of fiber and 2 grams of complete protein in every pouch. Read more…

Marketers Wonder: How Will It Play in Portland?

wall street journal, chia, chia drink, chia beverage, mamma chiaWhen lots of new products are stocked, Zack Hellmann, 26, swings through a couple of times a week. He hangs out, chats with other customers and sometimes takes home a keeper of a product he’d never noticed at his grocery store, like the Mamma Chia brand vitality snack he sampled. [n.b., Chia Squeeze retail price is $1.79 not $4.00 as reported in the article] Read more…

2015 Foodie Award Nomination by Vegetarian Times!

mamma chia vegetarian times foodie award 2015Mamma Chia Organic Chia Granola Clusters were selected as a finalist for a 2015 Foodie Award by Vegetarian Times! Available in 3 delicious flavors: Vanilla Almond, Wild Blueberry and Cinnamon Pecan, our Chia Granola Clusters deliver 10g of Protein (Soy and Dairy free!), are gluten-free, Non-GMO and certified Organic! Read more…

Real Leaders: Janie Hoffman, Mamma Chia CEO & Founder

mamma chia real leadersReal Leaders Magazine featured an interview with Mamma Chia CEO & Founder, Janie Hoffman, talking about the skyrocketing popularity of chia as well as the story of how she started Mamma Chia in her kitchen, the company’s social mission and the importance of organic food in the world. Read more…

See Janie Hoffman as a Business Rockstar 60-second CEO!

Mamma Chia Founder & CEO, Janie Hoffman, answers a fun and wide range of questions in Ken Rutkowski’s 60-second CEO segment on Business Rockstars!
Business Rockstars is carried in over 170 markets and reaches over 1 million viewers daily!

Mamma Chia Debuts New Organic Chia Vitality Granola Clusters

chia beverage, chia drink, chia seed, mama chia, mamma chiaEach crunchy granola cluster is bursting with nutrient-rich chia seeds, whole rolled oats, wild blueberries or toasted nuts, and is naturally sweetened with a touch of golden honey and rich molasses. The clusters make for a nourishing breakfast or anytime snack that’s sure to set your day on a course for true enlightenment. Enjoyed by the bowlful or the handful, with milk or yogurt, at the table or on the go; these granola clusters bring their chi-balancing prowess and body-fueling brilliance to wherever your path takes you. Chia Vitality Granola Clusters are perfect for kids of all ages; athletes and weekend warriors; corporate climbers and mountain climbers; as well as anyone who seeks to seed their soul. Each bountiful serving delivers 1500 mg of Omega-3s, as well as gluten-free whole grains, 10 grams of protein (soy-free and dairy-free), and 5 grams of fiber—all baked into every magical nugget of joy.   Read more ..

3 Essential Books to Jumpstart Your New Year’s Resolutions

chia beverage, chia drink, chia seed, energy drink, mama chia, mamma chiaJanie Hoffman’s book, Chia Vitality, named one of the top 3 essential books to jumpstart the New Year by the Huffington Post: If you aren’t incorporating chia seed into your daily diet you should start. I have been amazed at the difference chia seed has made in my own life and it is one of those rare superfoods that not only has numerous health benefits but thousands of applications. Read more …