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No purchase necessary to win. Purchase will not improve chances of winning.  Odds of winning are 1:128.  Mamma Chia “What Makes You Feel Alive” Instant Win Contest (“Mamma Chia Contest”) is open to legal residents of the United States and Canada who are 13 years of age or older (unless otherwise specified), except employees of Mamma Chia LLC or any of its affiliates, subsidiaries, and successor companies, Mamma Chia Contest sponsors, advertising and promotion agencies, Mamma Chia Contest prize suppliers, participating advertisers and immediate family members of anyone so situated. “Immediate family members” shall include spouses, siblings, parents, children, grandparents, and grandchildren, whether as “in-laws”, or by current or past marriage, remarriage, adoption, co-habitation or other familial extension, and any other persons residing at the same household location, whether or not related. A parent or guardian of any participant who is a minor (under 18 years of age) at the time of entry must sign a release on behalf of the minor to be eligible to receive a prize, and Mamma Chia reserves the right to refuse to award a prize to or on behalf of a minor. Upon entering the Mamma Chia Contest, participants agree to waive any rights their state and/or territory of residence may provide in regards to sweepstakes or contests.  This Mamma Chia Contest is void where prohibited by law.

How to Win

  1. With Product Purchase

Purchase your favorite Mamma Chia Vitality, Chia Energy or Chia & Greens Beverage at any retailer of Mamma Chia products.  Twist and pop the bottle cap to determine whether the message “What Makes You Feel Alive” is inside the bottle cap.  You are an instant winner if your bottle cap contains the message ““What Makes You Feel Alive” on the inside.

  1. Without Product Purchase

A Participant can request a Bottle Cap (some of which may include the “What Makes You Feel Alive” message inside) without purchasing Mamma Chia products by mailing a legibly handwritten, self-addressed, stamped envelope with sufficient postage and a return address, including first and last name, street address, city, state and ZIP or postal code to: Mamma Chia LLC, Bottle Cap Request, PO Box 644 Bonsall, CA 92003. One Bottle Cap will be mailed in response to each mail-in request that complies with the requirements of these Official Rules. Mail-in requests, including both outer envelope and self-addressed stamped envelope, MUST BE HANDWRITTEN. The outer envelope of the mailed in request must include a return address in the upper left hand corner that matches the requestor’s street address on the self-addressed stamped envelope.   The mailed in request must be postmarked no sooner than January 25, 2016, and no later than April 30, 2016.  Requests including a mailed in envelope and the self-addressed stamped envelope that are photocopied, hand-stamped, computer-generated or otherwise mechanically or digitally produced or reproduced, or that otherwise fail to comply with these Official Rules will NOT be honored, acknowledged or returned, and the persons submitting such requests will forfeit any corresponding postage and envelopes.  You are an instant winner if your bottle cap contains the message “What Makes You Feel Alive” on the inside.

Restrictions and Limitations of Liability

One winner per household. Mamma Chia LLC reserves the right to cancel, terminate or modify the Mamma Chia Contest if it is not capable of completion as planned for any reason, including, but not limited to, infection by computer virus, bugs, tampering, unauthorized intervention or technical failures of any kind. All decisions of Mamma Chia LLC are final. The Mamma Chia Contest is governed by, and will be construed in accordance with, the laws of the State of California.   Mamma Chia LLC and its subsidiaries and affiliates, their officers, directors, agents, stockholders, insurers, and employees, and their advertising and promotional agencies and sponsors assume no responsibility or liability whatsoever for damages, loss or injury resulting from participating in any contest or acceptance or use of any prize. In consideration of participation in the Mamma Chia Contest, and for other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the entrant, on entrant’s behalf, and on behalf of entrant’s heirs, successors or assigns, administrators and personal representatives, does hereby COVENANT NOT TO SUE, FULLY RELEASE AND FOREVER DISCHARGE Mamma Chia LLC (i) each of its respective direct and indirect subsidiaries, affiliates, partners and related entities, (ii) each of its respective directors, officers, employees, agents, insurers, attorneys, shareholders and representatives, and (iii) each predecessor, successor, and assign thereof, from and against any and all actions, charges, claims, losses, costs, damages, expenses (including attorneys’ fees and expenses) and liabilities of any kind or character, whether known or unknown, in connection with, arising out of or in any way related to entrant’s participation in the Mamma Chia Contest.

Mamma Chia LLC is not responsible for late, misdirected, lost, or misplaced entries for any reason, including electronic or computer malfunctions that may affect the delivery or content of the entry, nor are they liable for any injury or damage to entrant’s or any other person’s computer or hardware related to or resulting from participating in or downloading any information necessary to participate in the Mamma Chia Contest. Mamma Chia LLC shall have no liability for any malfunction of the Internet, Mamma Chia LLC website or any other computer-related processor system.


Instant winners will receive a Mamma Chia T-Shirt (ARV of USD $10.00) and Eight (8) VIP Mamma Chia Beverage Coupons each good for One (1) Mamma Chia beverage per coupon redeemed (ARV of USD $25.00).  A minimum of 50 prizes will be awarded.  Participants must comply with rules governing coupon redemption at redeeming stores.  This prize cannot be exchanged for any other form of consideration including but not limited to cash payment.

 How to Claim Prize

  1. Claiming your prize via the Mamma Chia Website

 Take a photo of the bottle cap with the “What Makes You Feel Alive” message inside and visit to upload your photograph and provide your contact information.

  1. Claiming your prize via Mail

Simply mail the actual bottle cap containing the “What Makes You Feel Alive” message to:

Mamma Chia LLC, “What Makes You Feel Alive” Contest

PO Box 644

Bonsall, CA 92003

The envelope that contains the bottle cap must contain an accurate contact name and return address so Mamma Chia LLC may properly ascertain Contest winners.

 Mamma Chia LLC will contact the winners using any means necessary that it deems appropriate to notify including via mail if a winning bottle cap was submitted via mail. Mamma Chia LLC is not responsible for any changes to or discrepancies with contestant contact information.  In the event a winner does not respond within two weeks of being contacted by Mamma Chia LLC, the winner forfeits any and all rights to the Contest prize.

All potential instant winners are subject to further verification by Mamma Chia LLC and an individual is not a winner of any prize unless and until an entrant’s eligibility and the instant game winner bottle cap has been verified, and the entrant has been notified that verification is complete.  As part of the verification process, Mamma Chia reserves the right to request additional entrant information including but not limited to proof of purchase and the actual cap prior to issuing of the prize.

 Disqualification and Penalties

All participants agree to be bound by these rules. Mamma Chia LLC, in its sole discretion, further reserves the right to disqualify any person for (i) violating any of these rules, (ii) tampering with the operation of the Mamma Chia LLC website or Contest, (iii) gaining an unfair advantage in participating in the Mamma Chia Contest, or (iv) engaging in otherwise disruptive, annoying, harassing, or threatening behavior.

 Additional Terms and Conditions

Mamma Chia LLC reserves the right in its sole discretion to supplement or make changes to the rules of Mamma Chia Contest at any time without notice. Mamma Chia LLC reserves the right in its sole discretion to interpret the rules of Mamma Chia Contest, and such interpretation shall be binding upon all participants. Mamma Chia LLC shall not be responsible for any administrative errors involved in the execution of any Contest.

Participants must own all rights to any photographs entered in this Mamma Chia Contest. By submitting an image, the Participant represents and warrants that such submission does not infringe any third-party rights or other rights protected by law.

All Mamma Chia Contest entries become the exclusive property of Mamma Chia LLC, and Mamma Chia LLC may use any of the entries for any purpose whatsoever, without further compensation to the entrant.  By entering the Mamma Chia Contest, entrant expressly grants Mamma Chia LLC a license to use entrant’s name and submitted photographs in connection with any publication or other use of that entrant’s entry.  The Contest begins at 12:00am PST on January 25, 2016 and ends 11:59pm PST on April 30, 2016.  Prizes must be claimed no later than May 31, 2016.   Mamma Chia LLC reserves the right to amend Mamma Chia Contest dates at its discretion and without notice.

This Mamma Chia Contest is for informational and entertainment purposes only.  Mamma Chia LLC does not provide medical or any health care advice, diagnosis or treatment.  For medical advice, you should consult with your physician.  The opinions here do not necessarily represent Mamma Chia LLC or any of its affiliates Mamma Chia and design are trademarks of Mamma Chia LLC.  The information you provide will only be used by Mamma Chia LLC which will use your entry as per the terms and conditions outlined in the Official Terms and Conditions and Mamma Chia LLC’s Privacy Policy.

All terms and conditions of any Mamma Chia LLC website and/or message board apply.  By using any Mamma Chia LLC web site and/or message board to submit an entry, entrant expressly agrees to abide by those terms and conditions.  In the event that any of those general terms and conditions conflicts with Mamma Chia Contest rules stated herein, the Mamma Chia Contest rules shall apply to the Mamma Chia Contest.  Official Mamma Chia Contest rules available online at or by contacting Mamma Chia LLC at

Results of the Mamma Chia Contest may be requested by sending a self-addressed, stamped envelope to the following address after May 31, 2016:

Mamma Chia LLC

5205 Avenida Encinas

Suite E

Carlsbad, CA 92008