YOU + CHIA = VEGAN BLISS
Mamma Chia – Home of the organic chia products, Mamma Chia makes energy drinks, granola, chia squeezables, and plain chia to add to an array of foods. We love adding these seeds … Read more…
10 Healthy Dorm Snacks That Don’t Need to Be Refrigerated
Chia Squeeze by Mamma Chia – these organic chia squeeze packets by Mamma Chia are a great way to get your chia seed fix with minimal effort. A known superfood, chia seeds are rich in fiber, omega-3… Read more…
Packaging Spotlight: 4 Illuminating Natural Product Rebrands
Subtle changes in the packaging design can offer powerful results. Most obviously, Mamma Chia expands brand recognition by enlarging its logo and the delicious-sounding flavor, “Blackberry Hibiscus.” The company also made… Read more…
Mamma Chia CEO: “Consumers are looking to get more nutritional bang for their buck”
Consumers’ desire for more energy will be a constant in the functional beverage category: but the traditional energy drink space is ripe for disruption, says Mamma Chia founder and CEO Janie Hoffman. Read more…
Mamma Chia Releases Chia Energy Beverages
Mamma Chia, National Chia Day founder and creator of the original chia beverage, is celebrating National Chia Day on March 23 with a new release of its Chia Energy Beverages. The energizing beverages combine the plant-based nutritional powerhouse of organic chia with clean caffeine from organic yerba mate and organic green coffee bean. Read more…
Expo West 2018: Packaging Redesign Roundup
Spring is the time of rebirth. And for many of the beverage brands exhibiting at Natural Products Expo West 2018 in Anaheim this week, it’s a time for rebranding. Mamma Chia’s core line of organic chia drinks will sport a new label design this year. Read more…
Mamma Chia Wins New Hope’s 2016 NEXTY Award!
Janie Hoffman launched a revolution in 2009 when she boldly took chia seeds from the bulk section to the beverage cooler. The color, unique look and even the gelled texture captured customers and created a category that practically stands on its own as food-makers followed her lead and added chia boosters or put the seeds center stage in new products. Read more…
Mamma Chia Shares C-Store Strategy at NACS
Mamma Chia, a leading producer of organic, chia-based foods and beverages, made its second appearance at the National Association of Convenience Stores show. In a video interview filmed at the event, Matt Buckley, Mamma Chia’s senior vice president of sales and marketing, discussed the company’s foray into convenience stores, noting that the retailing channel may offer access to millennial consumers. Read more…
Chia & Greens Rated 4.5 of 5 by BevNET!
Chia & Greens Rated 4.5 of 5 by BevNET! With its dark red-colored liquid, the Love Greens variety of Mamma Chia’s USDA Organic certified Chia & Greens line is certainly the most unique looking of the bunch. It’s also the most unique tasting, with the unmistakable flavor of beet juice hitting your palate relatively quickly. Read more…
BevNET Features Chia Squeeze Launch
It was PepsiCo CEO Indra Nooyi that famously coined the word “drinkify” in reference to the company’s plans to turn some of its snack products into new and innovative beverages. Along the same lines, Nooyi’s CEO counterpart at Mamma Chia, Janie Hoffman, will look to build upon the rapid growth of her brand by – in essence – “snackifying” the company’s line of whole chia seed and juice blends. Read more…
